HQ CityGateway to Custer State Park

Custer, South Dakota

Headquarters city for all 13 Black Hills Consortium entities. Population 2,100. Zero state income tax. A $145K salary here stretches like $220K+ in Denver. 71,000 acres of wilderness at your doorstep.

2,100

Population

$230K

Median Home

$80K

Household Income

200-235

Y5 Relocations

The Opportunity

Why Custer

More than a small town — the epicenter of a $52M ecosystem designed to transform the Black Hills economy.

BHC Headquarters City

All 13 Black Hills Consortium entities are headquartered here. 51 employees Year 1, growing to 175 by Year 5.

Gateway to Custer State Park

71,000 acres of wilderness, 1,500 bison, Sylvan Lake, Cathedral Spires, and the Needles Highway — all minutes from town.

15-Acre Grow Campus

Co-working, event space, housing, and community hub on a purpose-built campus in the heart of the Black Hills.

30 Minutes to Everything

Rapid City (airport, Costco, hospitals), Mount Rushmore, Crazy Horse Memorial, and Wind Cave National Park.

Zero State Income Tax

South Dakota has no state income tax. A $145K salary here keeps more in your pocket than $200K in Denver or NYC.

Remote Work Infrastructure

Fiber broadband, Grow Campus co-working, Seed Academy upskilling, and a community designed for remote professionals.

The Math

Your Dollar Goes Further

A $145K salary in Custer is equivalent to $210K+ in Denver. Zero state income tax. No traffic. No $3,500 rent.

CategoryCuster, SDDenver, COAustin, TXNew York, NY
1BR Rent$800$1,850$1,600$3,500
Median Home$230K$590K$475K$750K+
Groceries15% below avgAt average3% above30% above
Gas (gal)$2.80$3.20$2.90$3.70
State Income Tax0%4.4%0%10.9%

Housing

Actually Affordable

Median home price around $230K — less than half of Denver. Cabins, ranches, new construction, and Pass Creek campus housing all within reach.

Median Home Price$230K
Average Rent (1BR)$800/mo
Property TypesCabins, Ranches, New Build
Pass Creek CampusPurpose-built on 15 acres

Housing Demand Projections

Based on relocator + BHC employee growth

Year 135-45 units
$5.3-6.8M
Year 3100-118 cumulative
$15-17.7M
Year 5205-245 cumulative
$51-61M

Education & Careers

Built for Families & Professionals

Custer School District, Seed Academy tech training, and 11 BHC entities hiring at $145K+ minimum salary.

Education

  • Custer School District (K-12)
  • Seed Academy — AI, Vibe Coding, Remote Work training
  • 25% tuition discount for relocator families
  • School enrollment projections: 25-32 new students Y1
  • SD school funding: $6,200/pupil

BHC Entities Hiring in Custer

GrowWiseCannabis SaaS Platform
THE OPCommunity Cafe & Events
Seed AcademyAI & Tech Education
Outpost MediaContent & Production
Pass Creek HoldingsReal Estate & Housing
Grow CampusCo-Working & Community Hub
Auric LabsAI Accelerator (7% GrowWise Equity)
THE CULTEvents & Conventions

All positions start at $145K+ (equiv. $220K+ in Denver)

Lifestyle

Your Backyard is 71,000 Acres

Custer State Park, Black Elk Peak, Sylvan Lake, and some of the darkest skies in North America — all within minutes.

Custer State Park

71,000 acres, 1,500 bison, Wildlife Loop Drive

Sylvan Lake

Iconic swimming, kayaking, and rock climbing

Cathedral Spires Trail

Granite needle formations, world-class hiking

Needles Highway

14-mile scenic drive through granite tunnels

Black Elk Peak

Highest point east of the Rockies (7,244 ft)

Fly Fishing

French Creek, Grace Coolidge Creek, trout

Mountain Biking

Mickelson Trail (109 mi), single-track networks

Cross-Country Skiing

Groomed trails through ponderosa pine forests

Wildlife Viewing

Bison, pronghorn, mountain goats, wild turkeys

Stargazing

Bortle Class 2 dark skies — galaxy-level views

Economic Impact

Transforming Custer's Economy

Adding 200-235 relocators to a town of 2,100 is an 11% population increase in 5 years. That is transformational.

YearNew RelocationsCumulativeLocal Impact (1.6x)
Y125-3025-30$5.6M
Y230-3555-65$10.1M
Y340-4595-110$16.1M
Y555-65200-235$31.4M
Y1060-70500-600$73.6M

$19.65M

Combined Local Payroll (Y5)

Relocator + BHC jobs

$224K/yr

New Tax Revenue (Y5)

Property + sales tax

$73.6M

10-Year Cumulative Impact

1.6x economic multiplier

Ready to Make the Move?

Apply today to relocate to Custer. $10,000-$15,000 cash incentive, housing assistance, co-working access, and a community that wants you here. Site visit weekends available monthly.